Sales Officers job at Letshego

About the Organization

Letshego Holdings Ltd (“Letshego Group”) is a truly African multinational organisation, headquartered and listed in Botswana and focused on delivering inclusive finance solutions to underserved populations across its 11 sub-Saharan Africa footprint. With a staff complement of over 3,000 – including both direct and indirect sales agents – Letshego supports over five million customers across Africa. Letshego is synonymous with leveraging innovation and technology to improve the lives of individuals who have limited access to traditional financial services.

In September 2020 Letshego launched its five-year Transformational Strategy, accelerating the Group towards its vision to be a world-class retail financial services organisation, improving the lives of mass and middle-market individuals as well as small business owners and micro and small entrepreneurs.

This year, Letshego celebrates 25 years of supporting regional communities.

Job Description

A Sales Officer is responsible for driving sales and achieving targets through strategic planning, customer engagement, and effective sales tactics.

Duties and Responsibilities

Sales and Business Development

Prospecting and Lead Generation: Identify potential customers through various channels, including cold calling, networking, and referrals.
Sales Presentations: Prepare and deliver effective sales presentations to potential clients, showcasing the company's products or services.
Product Demonstrations: Conduct product demonstrations to illustrate the benefits and features to potential customers.
Market Analysis: Analyze market trends, customer needs, and competition to develop effective sales strategies.

Customer Relationship Management

Client Engagement: Build and maintain strong relationships with existing and potential clients to encourage repeat business.
Customer Support: Provide ongoing support to customers, addressing their questions, concerns, and feedback.
Account Management: Manage client accounts, ensuring they receive timely and efficient service.
Client Follow-Up: Follow up with clients after sales to ensure satisfaction and to secure future business opportunities.

Sales Strategy and Planning

Sales Targets: Set and achieve sales targets and quotas, both individually and as part of a sales team.
Sales Planning: Develop and implement sales plans to meet or exceed sales targets.
Sales Forecasting: Prepare sales forecasts and reports to track progress and adjust strategies as needed.
Sales Campaigns: Plan and execute sales campaigns and promotions to drive sales and increase market share.

Negotiation and Closing

Negotiation: Negotiate terms of sales agreements, including pricing, delivery, and payment terms, to close deals effectively.
Contract Management: Prepare and manage sales contracts, ensuring all terms are clear and agreed upon.
Deal Closing: Successfully close sales deals, ensuring all necessary paperwork is completed and filed appropriately.

Reporting and Documentation

Sales Reporting: Maintain accurate records of sales activities, including calls, meetings, presentations, and sales results.
CRM Management: Utilize Customer Relationship Management (CRM) software to manage customer data and sales activities.
Performance Reporting: Prepare and submit regular reports on sales performance, including achievements and areas for improvement.